Zsolt Theiss-Balazs – CEO & Chief Product Officer, LiveJasmin
LCA – What is our mission and purpose as a company?
ZSOLT: Our mission has always been to facilitate human connection. In today’s fast-paced world, we focus on so many things, that we ignore our most primal necessity: personal relationships. We’ve always been a social species, and that hasn’t changed throughout history. We need platforms like ours more than ever to stay connected with each other.
LCA – Does your business give back to our community?
ZSOLT: Naturally! We always strive to do our best to improve the industry any way we can. In 2020, we partnered with the prestigious Kinsey Institute on a study about how live camming can help people cope with loneliness and depression. Before that, we collaborated with a company named Happy People Games to develop an online game that teaches sexual assault prevention. We also launched many programs to elevate our models even further, such as the Jasmin Academy and Jasmin campus, because the success of our models is extremely important to us. Nothing shows this better than our legendary LiveJasmin parties, where the focus is on celebrating the models that work with us. I’m sure that everyone in the industry has at least one amazing story that happened at an LJ party.
LCA – What is unique about your company?
ZSOLT: One of the reasons must be our personal touch. Our website is the only service that offers 24/7 live support for both our members and performers. We have a Model Development department whose sole focus is improving the performance of our models. We also have an extensive Account Management team with a dedicated colleague for each of our high-profile business partners. Connections are everything in this business, which is why we emphasize maintaining a close relationship with those that work with us.
The other thing that separates us from the pack is our premium quality. LiveJasmin was, is, and always will be the most premium option on the market. We’re very proud of offering an exclusive, high-end service.
LCA – What are your company`s aspirations for inclusion and diversity?
ZSOLT: We believe our website is already at the forefront of inclusion and diversity. We offer opportunities to people from all walks of life, regardless of their sexual orientation or gender identity. In the future, we wish to continue doing what we are, and create separate safe spaces for all tastes and desires, so members of any community can find what they want.
LCA – How do you generate great ideas in your organization?
ZSOLT: By paying attention to every person that we work with, either in this company or as a partner. We believe that everyone can add value to our products, regardless of their position. We regularly organize brainstorming sessions, and we actively encourage our colleagues to reach out to us in management if they have a good idea.
Similarly, everyone we work with, including studios, models, and webmasters, also provide us with valuable feedback and ideas. We take everyone’s suggestions and consolidate them into something amazing that shares our values and works for us all.