Zsolt Theiss-Balázs – Chief Product Officer of Livejasmin.

How do you plan for the future of your company?

Our goal is to grow and expand our business, while continuously improving and developing our products to maintain our market leading position. To this end, we have been seeking out and heavily investing in strategic partnerships with many of our industry’s leaders. We recently welcomed one of the world’s most prominent floral services, The Million Roses, to our company group. LoyalFans, the fastest growing content subscription fan site available right now, has also joined our ranks. Partnerships such as these, alongside the constant enhancing and refining of our products, ensure our company’s value keeps increasing exponentially.

How do you stay on top of new technologies and trends of our
industry?

We have a separate Research & Development department that exclusively focuses on following the latest trends and finding solutions to implement them on our products. Hundreds of developers and product experts understand that constant improvement, both on a product and personal level, is key to excelling in any market or profession. We are always researching and experimenting which technological innovations fit our products to improve their quality and user experience. Our focus doesn’t end at the adult market, but we also follow the trends in the IT industry to keep up with the best possible technological solutions to adopt.

Do you use rewards and trophies to motivate people?

We know from personal experience that long term goals are necessary to stimulate growth, regardless of if they are company-wide or for an individual. To motivate our colleagues, we regularly organize fun activities or team building events. These values are carried over to our products as well. We feature weekly Award games where we give out $52,000 amongst the best performing models of each category. We’re excited for our very first Top Model Contest as well, with a jaw-dropping $250,000 prize pool! To talk a little bit more about the Top Model Contest: we take many different factors into consideration when grading the contestants, such as the quality of their services, how much time they spend online, how quickly they answer their members’ messages, and how many users they convert, just to name a few. We even plan to invite the top 20 finalists with us to the Live Cam Awards to personally hand over their prizes – $100,000, a new car, and a dream vacation!

How does your business compare to competitors in the market?

We are the only true premium webcam site on the market. When users are looking for an exclusive experience, they turn to us. The initial connection with any model is totally for free. Models have learned how they can engage and tease their viewers without revealing too much of themselves to leave something to the imagination. Private Shows and other services, however, are members-only, but we believe the quality of our products justify the price. According to our members, LiveJasmin has the best and most beautiful camgirls in the world. Apart from offering sexual gratification, which is a dime a dozen, our models connect with their fans on a personal and emotional level. This way, they can form strong attachments and bonds that endure the test of time and grow into virtual relationships between potential soul mates.

What changes have you made to your business strategy over the past few years?

In the recent past, we placed heavy emphasis on changing our society’s narrative around the webcam industry. We introduced a host of changes and rules that coincided with our movement and strengthened our “glamour” initiative as a whole. However, the new direction was not fully satisfying the needs of our 50 million daily visitors, and thus, we decided to shake things up and introduce new changes. By listening to our members’ and models’ feedback, we removed many rules and introduced new interactive features to help cultivate a more attractive environment that would support and assist our models to convert more of their visitors. By allowing the models to be themselves and focus on their strengths, they were free to tease the users as they desired, which improved their performance across the board and helped them to earn significantly more money overall. Thanks to all the newest changes we introduced with the “Jasmin Unleashed” initiative, we feel that LiveJasmin was able to rise to the next level and once again, feel open, sexy, and much more interactive!

Learn more about LiveJasmin here!